EQUIP AUTO is among the the largest automotive exhibitions in Europe and is conducted every other autumn in Paris.
This year, between Tuesday 17 and Saturday 21 October 2017 at Paris Expo Porte de Versailles, in the heart of the French capital, Monbat presented its wide range of automotive batteries, over a 30 sq. m area, to more than 95,000 automotive aftersales professionals from the EMEA. Besides traditional starter batteries for cars and commercial vehicles, Monbat presented its state-of-the-art EFB truck battery, as well as a new line of deep cycle and utility batteries.
“We are more than happy to have France with 15,6 % of sales volume in 2016 as the biggest market for our batteries”, Vili Kamenov, Sales Director Starter Batteries at Monbat Trading.
He also added that, this year, Monbat had decided to address increased interest in EFB truck batteries by presenting its latest innovation, one of extremely high lifetime and 2 years’ full factory warranty. The sales team leveraged Monbat’s positions trough the dialogue and networking during the exhibition not only with the traditional distributors from the country but also with representatives from the prospective target markets from Africa and EU.